ISCE Library American Society for Cybernetics

List of available books for concept: Marketing research

  • Relentless: The Japanese Way of Marketing

    by Johansson, Johny K.
    ISBN:
    9780887308604
  • Hearing the Voice of the Market: Competitive Advantage Through Creative Use of Market Information

    by Barabba, Vincent P.
    ISBN:
    9780875842417
  • Chaotics: The Business of Managing and Marketing in the Age of Turbulence

    by Kotler, Philip
    ISBN:
    9780814415214
  • Marketing Theory: Evolution and Evaluation

    by Sheth, Jagdish N.
    ISBN:
    9780471635277
  • Meatball Sundae: How New Marketing Is Transforming the Business World (and How to Thrive in It)

    by Godin, Seth
    ISBN:
    9780749929480
  • National Image and Competitive Advantage: The Theory and Practice of Place Branding

    by Jaffe, Eugene D.
    ISBN:
    9788763001724
  • Internet Communication and Qualitative Research: A Handbook for Researching Online (New Technologies for Social Research series)

    by Dr. Chris Mann
    ISBN:
    9780761966272
  • Rethinking Marketing: Towards Critical Marketing Accountings

    by Brownlie, Douglas
    ISBN:
    9780803974913
  • Marketing to the Campus Crowd: Everything You Need to Know to Capture the $200 Billion College Market

    by Morrison, David
    ISBN:
    9780793186006
  • technology and Change: The New Heraclitus

    by Schon, Donald A.
    ISBN:
    B000GRFTEE
  • DOING ANTHROPOLOGY IN CONSUMER RESEARCH

    by Denny, Rita M
    ISBN:
    9781598740912
  • Handbook of Qualitative Research Methods in Marketing

    by Belk, Russell W.
    ISBN:
    9781845421007

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